Photography

Future Nostalgia: FUJIFILM GFX-100RF

Established in 1934, FUJIFILM is a household name synonymous with imaging and has its roots in the printing industry. Indeed, FUJIFILM began life as Fuji Photo Film Co., specialising in photographic film and paper. In 1940, FUJIFILM began manufacturing optical glass and lenses, giving birth to the first FUJINON lenses. In 1948, FUJI colour film and the FUJICA SIX IA, FUJIFILM’s first camera, were introduced.  The next forty years saw the brand undertake advancements in film, camera development and even a partnership with Xerox. In 1988, FUJIFILM developed the world’s first fully digital camera capable of writing to a memory card – the prototype FUJIX DS-1P – which set the…

The Leica M11: Old Dog, New Tricks.

At first glance, not much has changed aesthetically since the ’50s. The M11’s body is a full-metal housing composed of magnesium, a brass top plate and a black leatherette cover providing reassurance of build quality whilst dismissing any concerns of fragility. The M11 provides the same satisfying heft that you get from wearing a Rolex Submariner or slamming the door of a G Wagon; it’s weighty but a small price to pay for superior build quality.

Albert Watson Creating Photographs

I’ve had a very long journey in photography. It’s been a deep, endless passion for me. From the first minute I picked up a camera, I’ve had that passion and, when I was shooting last week, I still had that passion.