For those not aquainted or not around to enjoy the swinging sixties, allow us to briefly introduce the fine men and women of Turnbull & Asser.
Founded in 1885 by John Arthur Turnbull, a hosier and shirtmaker at 3 Church Place, St. James’s. Turnbull met Ernest Asser, a salesman, later on in 1893. Together, they opened a hosiery under the name “John Arthur Turnbull” in St. James’s. As the neighborhood was the site of numerous high-end haberdashers, the business flourished. The name was changed to “Turnbull & Asser” in 1895.
In 1903, after continued success, Turnbull & Asser moved to its present location at the corner of Jermyn Street and Bury Street. In 1915, during World War I, Turnbull & Asser developed a raincoat which doubled as a sleeping bag for the British Military known as the Oilsilk Combination Coverall & Ground Sheet.
Royal Warrant holders and dresser of some of the world’s most eminent gentlemen since 1885, Turnbull & Asser has made shirts for members of royalty, world leaders, entertainers and captains of industry such as Sir Winston Churchill and James Bond. Renowned as the leading gentleman’s shirtmaker, when HRH The Prince of Wales was granted the power of bestowing Royal Warrants in 1980, his first issue was to Turnbull & Asser.