Lexus

The name Lexus is supposedly derived from a combination of the Latin word “Luxus” meaning excess or luxury, and the French word for luxury “luxe”. While this holds true – Lexus is synonymous with many of the brand’s defining factors, luxury, reliability and sensibility – some claim that Lexus is an acronym that Toyota created for “Luxury exports to the US” after Toyota decided to brand their luxury vehicles as Lexus in 1989.  The 90s saw hip hop giants Snoop Dogg and the Notorious B.I.G. spitting bars about their Lexuses, which gave the luxury Japanese brand unprecedented street cred. By 1999 Lexus had sold 1,000,000 units in the US, solidifying…