Basic Addition
Sometimes an idea for an article comes from an experience, a question, or maybe a new launch. The seed might be planted by something that piques my interest as a development in the industry, which I want to nourish into fruition by further research – or as with the last issue, a huge change in the industry itself. I am the first to admit that the plans I had for my upcoming articles have had some huge changes, in order to stay reactive and true to the events of the past 18 months. As the seasons meandered in and out of lockdown, we somehow flew from month to month. And…
