Sarah Morgan

Sarah Morgan

An astute marketing professional with over 20 years’ travel, hospitality and leisure campaigning under her belt, Sarah is passionate about the consumer / brand experience. She now works from the other side of the table, have pen will travel.

New York

New York was imprinted on my heart back in the day of my early mad ad career working on a transatlantic airline account. The regular pit-stops gave me unbelievable bragging rights, but as a quick time check, on my last visit I was privileged enough to sit above the clouds drinking cocktails at Windows on The World on top of the North Tower in Downtown Manhattan. Sadly not a vista I can ever re-visit. But as many moons have passed since that view was obliterated and New York’s landscape changed forever, I was super hyped to share this mesmerizing city with my family now in tow and hopeful that NYC…

Rome Cavalieri

Rome Cavalieri, part of the prestigious Waldorf Astoria Group, is nestled in 15 acres of lush Mediterranean park, sitting on the peak of Monte Mario, known locally as the heart of Rome.

Le Touessrok Resort and Spa

There is a voice that doesn’t speak words. Listen. And the more your go within the less you go without. Le Touessrok is a name that you simply whisper; a name that needs no major introduction or fanfare. For those in the know, Le Touessrok has been standing aloof, in a class of its own. Over a quarter of a century ago (yes I am that old), I was fortunate enough to stay for a few cherished days at this refined resort and placed it very firmly on a pedestal. With an invitation to revisit, I was left with mixed emotions. Like reacquainting with a first love, I had a…

Sensational Soneva – The Maldives

To date, the magic of The Maldives has eluded me regardless of the regular encounters I have with euphoric ambassadors who are willing to preach its virtues the world over. As someone who likes to think they have a strong eco warrior side, I have perhaps a rather misguided ideal that if I avoid these precious islands, I will protect them from the ravages of tourism. The very essence of The Maldives, their purity, rarity and fragility is what has kept me away. In hindsight I have acted as a latter-day conscientious travel objector, I have withstood the pressure to visit in my rather grandiose desire to single-handily protect these…

Diyabubla, Dambulla, Sri Lanka

Sri Lanka is a well-established destination, with inspiring experiences like national parks, venerated temples, tea plantations and rose-gold beaches. But as a short trip, this was more about the quality not quantity, a focus on achieving an authentic starter-pack sense of the people and the place. So we stripped the itinerary right back to focus on just three things. First, to visit some of the iconic Buddhist temples and start to understand this powerful faith and its influence on three quarters of the population, Second, to see the natural and diverse beauty of Sri Lankan beauty (despite its relatively small size Sri Lanka in fact is in the works top five hot…

Heritage Le Telfair, Mauritius

With so many extraordinary places still on the bucket list, my general rule is never to return to a destination. But for every rule, there’s always an exception. And for me, the exception is Mauritius. As Mark Twain said, “Mauritius was made first, and then heaven was copied after Mauritius.” 20 years on, and I thought it my duty to check that heaven is still in great shape. Situated in the Indian Ocean and part of the Mascarene islands, Mauritius (once a haunt for pirates) is a magnet for the world’s most luxurious hotel brands and experiences. A manageable 12-hour flight and a wonderful year round temperate climate, it’s an…

Waterberg Safari – South Africa

It’s hard to remember back to a time before internet bookings, TripAdvisor, budget carriers or even think of an era when holidays meant just that. A time when you truly took a break from your normal life apart from the odd call or fax. After three decades of being in the travel business I totally applaud the fact that access to our beautiful world is easier, more accessible and more streamline.  We have witnessed amazing changes thanks to the merging of the digital and travel landscapes also allowing us to stay connected where ever we go in the world. But and there is one big but… after the initial euphoria of this gift of…

Casa Munich, Ibiza

There are few places in the world that I have resisted going to, even with my insatiable travel appetite. One of those places, I’m embarrassed to admit, is Ibiza. Yes, I know the Ibiza groupies will be shaking in their itsy-bitsy-teeny-weeny beachwear. But the all-night rave culture, combined with its rebellious Peter Pan spirit has not drawn me into the annual pilgrimage of beautiful people, who religiously pay homage to the White Isle’s shrine of eternal youth. I can party with the best of them, and who doesn’t love a bit of sparkle, glitz and glamour, but its reputation as the frenetic clubbing capital of the world and the most…

JW Marriott Venice

One of the challenges of our era is to find a balance of using precious downtime to travel and discover new places whilst recharging for the frenetic pace of normal life. This is even more testing when it’s a city break but I might have found a balance amongst the digital haze. I love Venice, but if there is one quibble with this magnificent city, it’s that its popularity combined with its architectural nature can make the overall experience feel quite intense, compact and busy. The recently-opened JW Marriott Venice Resort and Spa is the perfect antidote to the hustle and bustle of this rich destination. A place that is far from…

Lime Wood, New Forest

The idea of a sneaky few days away to a boutique country house hotel in the midst of Autumn with long walks, roaring fires, healthy food and the opportunity to be pampered at the same time is my idea of heaven. Add to this that it’s at Robin Hutson’s Lime Wood Hotel in the heart of the New Forest and I am taken to a different dimension altogether. Forgive me if I sound a bit like a Robin Hutson cheerleader, but quite frankly I am. For me Mr Hutson sits in the realm of hotelier aristocracy and if there is ever a lifelong achievement award as thanks from all of…

Evian Resort, France

The fascination of ‘taking the waters’ for health and well-being seems to be imprinted in the human condition. From the Turkish baths of the Ottoman Empire, and the great bathhouses of the Roman Empire, to the modern sophisticated spa, we have used water as part of many social, physical and spiritual rituals. Hot springs, cold springs, sulphur springs, sea water, river water, mountain water: this precious natural commodity has provided external and internal therapy for every generation and culture. To review Evian, the source of one of the world’s best-known mineral waters, and home to the renovated Evian Resort, I jumped on the short flight to Geneva, crossing over the…

Ca Maria Adele, Venice

You only have to mention the word Venice and a wonderful tapestry of images fills your mind. This city offers an exquisite taste of historic grandeur, artistic wealth, drama, mystery and a large dash of romance. If Venice isn’t on your bucket list, it absolutely should be. Having travelled to Venice many times in my twenties, working with the Venice Simplon Orient Express, I thought I had ticked this particular box. But given the opportunity to visit again, I was keen to see how this magical place had evolved. Of course, the only real way to arrive in Venice is by private water taxi – a moment worth its price-tag….

The Grace, Mykonos

‘Grace’ derives from the Greek word charis or chairo, meaning to rejoice.  As far back as Homer, it meant sweetness or attractiveness, yet in time, it also came to signify goodwill and loving kindness. Having spent a few cherished days at the beautiful Grace in Mykonos, part of the Grace Collection, this chic boutique hotel, lived up to all of these things. Discreetly located a short drive from Mykonos Town and perched idyllically overlooking the unspoilt Agios Stefanos beach, the pristine hotel offers the most beautiful retreat with breath-taking sea views and a humbling starry sky at night. The hotel makes a single promise: to deliver a simple, elegant grace….

Jumeirah Port Soller Hotel

Mallorca has always had a sweet spot in my heart, with happy memories of my first ever girls’ holiday, at the tender age of 18, to Magaluf – a major milestone, having survived A-Levels and my first independent holiday. Freedom! Needless to say, that particular trip was packed with more sunburn, alcohol, wardrobe angst and nightlife than should be humanly possible, but very happy memories nonetheless. So, as I returned to this magical place, I was excited to discover the other side of the island, both literally and philosophically. We were headed north-west to Port de Soller, an area noted for its outstanding natural beauty, to stay at the recently-opened…

Asia in the Mediterranean

As someone who is passionate about travel and experiencing all the wonders and riches of the world’s eclectic cultures, cuisines, people and landscapes I am rather embarrassed to say, as yet, I have not visited as much of Asia as I wish to. However, my daily life is enriched with many of the cultural influences that have reached our shores from the incredible food, their historical attitudes to natural health and wellbeing ( I practice yoga, tai chi, meditation and use Asia influences practices like acupuncture for health) , to their Feng Shui design influence and the strong religious philosophies which resonate powerfully with me ( I am sure I…

Walking in my fathers footsteps

My love affair with Machu Picchu started when I was in my mid twenties whilst working with an American airline to promote the richness, diversity and beauty that Central and South America has to offer. Hours of putting brochures and ads together to promote this part of the world meant that the iconic image of Machu Picchu was imprinted on my soul early in my adult life. Even before “bucket lists” were de-rigueur I knew Machu Picchu was on my list. My desire grew in my 40’s when, having just had my son, my amazing 74 year-old Dad announced that he was going to walk The Inca Trail. Something he…

Marine Magic

In this fast-paced, technologically-bombarded era, we find ourselves switched on from dawn ‘til dusk. It’s becoming even more important to kick-back and unplug regularly to enjoy some clear headspace and remember what it’s like to share precious times with loved ones, connect with our natural world and simply switch off. Add to this the known benefits of taking in the sea air, originally heralded by the Victorians for its health giving properties, and you can head for a coastal retreat that unplugs and recharges you batteries like no other break. The health benefit claims range from improved quality of sleep – due to the sea air, which is charged with…